My Manifesto: The Art of Intent


I am an artist obsessed with a vision of the future: fifty years from now, I believe 19 kids in Australia will fall in love with my art. That enduring connection to the unique, raw creative spirit of Australia and New Zealand (Aotearoa)—that’s the standard I measure myself against, not the current moment.
My work spans three core disciplines:
 * Movies: My film work is currently stagnant, a discipline waiting for the next catalyst.
 * Music: I make avant-rock—"spontaneous, more is more" homebrewed albums that have been my creative backbone since around 1999. It’s an aesthetic of intensity, volume, and immediate human expression.
 * Writing: Since AI became publicly available, this has shot up to my number one focus. And this is where my philosophy truly crystallizes.
The rise of AI has not defeated my creativity; it has liberated it. It forces me, as the artist, to focus on the essential, high-level creative acts that only I can provide. I have adopted a method I call "Prompt Art."
In this process, I conceive the theme, the idea, the entire framework, and the stylistic boundary. I feed this core human vision to the AI, which acts as a collaborator—a high-speed production tool—that "spits out the words." My final, most critical role is as the curator and editor: I refine, sculpt, and impose my will upon that output, transforming data into a cohesive, published work.
The machine is not the author, and because I didn't type every word, I am not the author in the traditional sense, either. Therefore, the work must be a collaboration. This is my answer to the "death of the author" in a digital age: the value lies not in the solitary act of keystroke, but in the conceptual intent and the final curation.
My first book using this method, TV Casualty, is a perfect conceptual loop. The book's theme is a character fighting through a world saturated by static, noise, and scripted reality—the omnipresent TV signal. My method mirrors this: I used a massive, data-driven machine (the AI, the new signal) and forced my individual artistic will upon it to produce a counter-narrative. The act of creation is the ultimate commentary on the noise.
And yet, I face the inevitable: being ignored.
For 26 years before AI, I created art "the old-fashioned way." I was ignored then, too. The sheer volume of my previous, human-made output is ten times what my loudest detractors have created in their lives. And yet, they ignore that history. They now choose to focus solely on the tool I use, claiming that using AI means "I didn't write it."
My response is this: I am not an artist of keystrokes; I am an artist of ideas and curation. My "prompt art" is not a shortcut; it is a strategic evolution of a 26-year creative commitment. I have proven my intent, my volume, and my voice. The critics are just gatekeeping a new medium.
I am not seeking their current approval. I am making legacy art—the kind of work that will finally resonate when the cultural noise of the present day has faded, leaving behind only the pure, spontaneous, and intentional vision for those 19 kids in the future.

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